Quantcast Is Making Its Audience Insights Tool Available to Marketers

Data shows brand affiliation during the Covid-19 pandemic varied by generation

Quantcast presented its observations about life in quarantine at the NewFronts. Quantcast

Quantcast, a company that has traditionally provided audience analytics to publishers, is making its suite of services available to marketers.

@ronan_shields ronan.shields@adweek.com Ronan Shields is a programmatic reporter at Adweek, focusing on ad-tech.