Publishers and Agencies ‘Brace for Fragmentation’ in Post-Cookie World

BuzzFeed, Vox Media and dentsu discuss first-party data solutions

Discuss new partnerships, organizational structures and strategies for reliable measurement at NexTech, Dec. 6–8. In-person and virtual passes are available. Sign up now to save 25%.

As the reign of cookies comes to a close, the digital advertising industry has found itself in a succession crisis.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in