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Pixability, a provider of software and insights for video advertisers on YouTube and connected TV, widely rolled out an enhanced BrandShield solution for brand suitable campaigns on the Google-owned video site Wednesday.
The company originally patented its brand suitability technology in 2012. Earlier this year, it was one of six companies certified by Google to run brand-suitable campaigns for YouTube, and it was the only one also certified as a leader in YouTube content insights.
Pixability said the double certification enables it to gather deep details on YouTube videos or channels—including IAB