Oracle to Shutter Third-Party Data Services in Europe

News comes amid refocus on first-party data and just weeks after $10 billion GDPR lawsuit

Oracle will stop offering third-party data targeting services across Europe beginning next week, as the software giant continues its first-party data strategy and faces a multibillion-dollar class-action lawsuit alleging General Data Protection Regulation violations.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in