Mentions of Mucinex prompt thoughts of liquids and pills to help people feel better when they are suffering from colds, but after tonight, the Reckitt Benckiser brand hopes hoodies and jumpsuits will come to mind as well.
“People at home, especially through Covid, want to feel comfortable,” RB general manager of marketing and chief marketing officer of health for North America Claudine Patel told Adweek. “We are bringing comfort and relief to people in new ways.”
Mucinex
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