Programmatic

Mediaocean is Unifying All of Its Products Under a Single Platform

The prolific legacy software is getting a modern look

mediaocean logo next to a circle broken up into three slices labeled media intelligence, media management and media finance
The new product will be rolled out in the U.S. over the next several quarters. Mediaocean

By Andrew Blustein

March 22, 2021

Mediaocean, a ubiquitous software provider within the advertising industry, is consolidating its product suite of disparate platforms into one core offering that covers media planning, workflow and accounting.

Andrew Blustein
@andrewblustein andrew.blustein@adweek.com Andrew Blustein is a programmatic reporter at Adweek.
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