Instagram Live Videos Can Now Be Up to 4 Hours Long

Creators will be able to archive livestreams for up to 30 days

Creators will soon be able to archive their Instagram Live broadcasts for up to 30 days Instagram

Instagram Tuesday detailed a trio of updates for creators of Instagram Live videos, aimed at enhancing the experience for them and for viewers.

@9Number9 David Cohen is editor of Adweek's Social Pro Daily.