Platforms

Instagram Live Videos Can Now Be Up to 4 Hours Long

Creators will be able to archive livestreams for up to 30 days

Creators will soon be able to archive their Instagram Live broadcasts for up to 30 daysInstagram
By David Cohen

October 27, 2020

Instagram Tuesday detailed a trio of updates for creators of Instagram Live videos, aimed at enhancing the experience for them and for viewers.

David Cohen

David Cohen is editor of Adweek's Social Pro Daily.

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