How Advertisers Are Untangling the Programmatic Supply Chain

Searching for ad tech that adds value

Media and tech leaders from the New York Times, NBCUniversal and more will discuss digital advertising trends at NexTech, Dec. 6–7, in NYC. Register now to save 40%.

Under pressure to prove the value of their programmatic ad spend, advertisers are becoming increasingly selective in choosing their ad-tech partners.

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