Google Will Ban Election-Related Ads After the Polls Close on Nov. 3

The tech company is applying its 'sensitive events policy' given that ballots will take longer to count this year

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The Nov. 3 election is only weeks away and tech platforms are still tinkering with their policies on taking political ad dollars.

Google told advertisers Friday that it will not allow election-related ads to run on any of its platforms after the polls close nationwide. Google spokesperson Charlotte Smith confirmed the decision to Adweek after Axios first reported the news.

“Given the likelihood of delayed election results this year, when polls close on November 3, we will pause ads referencing the 2020 election, the candidates, or its outcome,” Smith said in a statement.

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