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Google has reengineered the consent pop-up message to make it equally easy to accept or reject cookies.
Starting this month, anyone using Google Search or visiting YouTube in Europe, while signed out or in incognito mode, will see a new cookie consent choice of Reject All alongside the usual Accept All option. A third, more bespoke, choice also exists with a More Options button.
“We’ve kicked off the launch in France and will be extending this experience across the rest of the European Economic Area, the U.K.
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