Sports Marketing

Jockstrap-Scented Candles Are Here to Fill the Locker Room Void This NFL Season

Stadium-themed scents by Babe Wine and Ryan Porter bring the stadium experience home

Can't go to the stadium this season? Babe Wine has the solution, at least scent-wise. Babe Wine and Ryan Porter

By Lisa Lacy

September 9, 2020

While in-stadium attendance at NFL games will vary by team this season, it’s a safe bet that football fans, like sports fans throughout 2020, will have to adjust to some changes beyond just seeing Tom Brady in a Tampa Bay Buccaneers uniform.

Lisa Lacy
@lisalacy lisa.lacy@adweek.com Lisa Lacy is a senior writer at Adweek, where she focuses on retail and the growing reach of Amazon.
{"channel":"elasticpress","title":"Recommended","post_types":["post","page"],"lineup_id":"54851","since_qty":30,"since_time":"d","until_qty":0,"until_time":"m","q":"","num_posts":0,"vertical":"programmatic"}
You Might Like
This is a Profile

How 4 DTC Disruptors Use Digital Best Practices to Succeed on TV

By Amit Sharan, VP of Marketing, Tatari

This is a Profile

Choosing a CDP Doesn’t Need to Be So Hard

By Acquia

This is a Profile

First-Party Identity Is a Strategic Imperative in the Cookieless World

By Michael Fuchs, SVP, Merkury Solutions, Merkle

This is a Profile

2021 Is the Year of the Streamer; Is Your Media Strategy Aligned?

By Tubi