Hosted by AMA Marketing Hall of Fame inductee Antonio Lucio, the Adweek Home / Work podcast breaks down the good, bad, ugly and extraordinary of balancing life and work. Tune in.
In early May, several weeks after the pandemic first shut down the United States, Pandora noticed a “double-digit” surge in connected speaker listenership and fashioned a brand campaign designed to appeal to those new homebound habits.
Five months later, as everyday life gradually reopens in fits and starts due to sporadic spiking Covid-19 cases in various parts of the country, that situation hasn’t changed much.
That’s the main finding in the SiriusXM-owned streaming service’s latest audio trends report.