Amobee Chief Kim Perell Exits, Successor Already Named

Perell is ending her three-year tenure effective immediately

Singtel-owned Amobee‘s Kim Perell has stepped down as chief executive of the independent ad-tech outfit, naming Samba Natarajan as her successor.

Perell has headed up Amobee since 2016 after joining the company through its 2014 purchase of Adconion, where she was also CEO. During her time at its helm, Perell oversaw the acquisitions of Turn and Videology.

According to the press release announcing the change in leadership, she is moving on to “pursue her passion of supporting startup entrepreneurs,” with Singtel Group Digital Life CEO Natarajan to concurrently hold the role of Amobee CEO effective immediately.

Amobee chairman Evangelos Simoudis described the switch in leadership as coming at “a crucial phase in our development,” adding that Natarajan has been “intimately involved” with Amobee during the past five years.

He

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