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AdFin's Bid to Bring Transparency to Programmatic Ends as It Shutters Its Doors

Oct. 11 was the last day for the company's remaining employees

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Adfin's attempts to shine a light on the money-flow of programmatic advertising was allegedly met with resistance. Adfin
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By Ronan Shields

October 16, 2019

AdFin, a company that tried to help the Association of National Advertisers and consultancies like Accenture and PwC illuminate the murky depths of programmatic dealings, has closed.

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Ronan Shields

Ronan Shields is Adweek's programmatic editor.

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