What’s on the minds of professionals in the programmatic space? If the conversations at Tuesday’s Programmatic I/O conference in New York are any indication: in-housing, AI applications and the future of acquisitions in ad tech. There was some hand-wringing about the continued challenges that the so-called walled gardens of Google, Amazon, Facebook and Apple pose to the industry as they look for more ways to gobble up consumer data, too. Here’s a quick rundown of five themes that dominated the conference:
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