“Content” is the buzzword of the decade. But who has enough time to go through even a tiny portion of that content, much less determine which pieces are relevant to which audiences and which are just the “content marketing” equivalent of spam?
A startup called DrumUp thinks it can solve that problem by basically functioning as the content equivalent of Netflix’s recommendations.
We spoke to Sophia Solanki, the company’s co-founder and head of marketing, to learn more.
1. We are awash in content.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
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