Always Highlights #Unstoppable CSR Work in 'Like a Girl' Follow-Up
Filmmaker Zuriel Oduwole stars.
Always, maker of feminine products and winner of every award ever for MSLGroup and ad agency Leo Burnett, takes a victory lap this week with the follow-up to its #LikeAGirl campaign.
Much of the press regarding the new work focuses on the appearance of spokesperson Maisie Williams, aka Arya Stark–but the campaign also includes more content from outside the agency world.
A key example is the video below, in which 12-year-old Nigerian filmmaker Zuriel Oduwole–who has earned quite a bit of recent media coverage–reviews the company’s CSR accomplishments.
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