Alt Image Text

New Privacy Bill Grants Oregon Residents the Option to Opt Out of Targeted Ads

Data

Oregon residents have the right to know what personal data, including pseudonymous identifiers such as cookies, is collected about them and which third parties have access to that data.

Alt Image Text

Texas Residents Can Opt Out of Targeted Ads Thanks to New Privacy Bill

Data

SMBs with fewer than 500 employees are exempted from the law.

Alt Image Text

Tennessee, Montana to Enact Comprehensive Consumer Privacy Bills

Data

The patchwork of state-level privacy laws brings new marketing attribution risks for brands.

Alt Image Text
Alt Image Text

What Utah’s New Social Media Law Means for Marketers

Data Security

The law could inversely raise CPMs and cause inflation for ads that would ideally run between 10.30 p.m. and 6.30 a.m.

Alt Image Text

Key Dates to Note for Upcoming State Privacy Laws

Data

When enforcement begins in California, Virginia, Colorado, Connecticut and Utah.

Alt Image Text

Connecticut’s Digital Privacy Law Is Uncompromising to Businesses

Data

The legislation, subject to the governor's approval, would become law in 2023.

Alt Image Text

What’s in Utah’s Business-Friendly Privacy Law

Data Security

Unlike the other states, Utah’s privacy law Is kind to businesses.

Alt Image Text

Biden Holds Big Tech Accountable for ‘National Experiment’ On Collecting Children’s Data for Ads

Data Security

Ad industry needs more privacy experts or will find itself in 'troubled waters.'

Alt Image Text

Publisher Trade Group Letter Calls Out Apple and Google App Stores in Antitrust Bills

Publishing News

The Open App Markets Act could potentially become a law this year.