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Adweek Officially Launches New Video Series, Top of Mind™
NEW YORK (October 2, 2019) — Adweek, the leading source of news and analysis covering the advertising and marketing industry, announced today the official launch of its new video series, Top of Mind™. Hosted by Adweek's Executive Editor Stephanie Paterik and Chief Community Officer Nadine Dietz, Top of Mind™ is a brisk and insightful look at what's on the minds of the world's top CMOs and brand leaders, what challenges they are currently facing and the best advice they've received from their mentors.
IBM Watson Advertising and Adweek Launch The Institute for Brand Marketing™
NEW YORK (September 23, 2019) — IBM (NYSE: IBM) and Adweek, LLC today launched The Institute for Brand Marketing™, a new program designed to educate marketers in collaboration with IBM Watson Advertising and Adweek. Available today on adweek.com/ibm, the program offers marketers complimentary interactive online courses and live educational experiences to help cultivate their skills and knowledge to advance in a disruptive marketplace.
Adweek Officially Launches New Video Series, I’m With the Brand
NEW YORK (September 10, 2019) — Adweek, the leading source of news and analysis covering the advertising and marketing industry, announced today the official launch of its new video series, I’m With the Brand. I’m With the Brand, hosted by Ian Wishingrad, features insightful interviews with the industry’s most daring entrepreneurs, focusing on the personal experiences and inspiring stories of what it took to build their brands.
Adweek Announces Partnership with Technology Expert Shelly Palmer
NEW YORK (September 4, 2019) — Adweek, the leading resource for brand marketers, today announced its collaboration with tech advisor, Shelly Palmer. This partnership enables Adweek to provide greater insight into the everchanging technological world to its readership of over 6 million engaged professionals in the advertising and marketing industries.
Adweek Announces 2019 Brand Genius Class of Top Marketers
NEW YORK (August 14, 2019) — Adweek, the leading resource for brand marketers, today announced the recipients of its 30th annual Brand Genius awards, the marketing and branding world’s consummate honor. Brand Visionary Chrissy Teigen and Brand Save winner Stand Up To Cancer will be celebrated, along with their fellow honorees at our Brand Genius gala on Monday, Nov. 4, at Brandweek in Palm Springs, Calif.
Adweek Celebrates “The Most Powerful Women in Sports”
NEW YORK (July 8, 2019) — Adweek today released its annual “Most Powerful Women in Sports” honorees, featuring indomitable soccer star Alex Morgan on the cover and 29 other game changers on and off the field—from Alexys Feaster (NBA), Barbara McHugh (MLB), Charlotte Jones Anderson (Dallas Cowboys) and Jill Gregory (Nascar) to Celeste Burgoyne (Lululemon), Katie Myers (CAA Brand Consulting) and Kelly Dunne (CBS Sports Marketing).
Adweek Proudly Celebrates 40 Years Bold—and Counting
NEW YORK (June 24, 2019) — For 40 years, Adweek has been a beacon for the advertising and marketing community, navigating the rapid changes, global trends and cultural implications of the industry’s ever-evolving landscape. As the leading source of news and insight serving the advertising and marketing community, Adweek proudly announces the launch of new editorial initiatives and thought-leadership events throughout the year, culminating in a celebration that honors the four-decade milestone and the media and event company’s bright future.
IBM Watson Advertising and Adweek Create Institute for Brand Marketing™
CANNES, France, (June 17, 2019) — IBM (NYSE: IBM) and Adweek, LLC today announced the creation of the Institute for Brand Marketing™, a program for marketers designed in partnership with IBM Watson Advertising and Adweek. Offering marketers the skills to help advance in a disruptive marketplace, the initiative will provide complimentary, interactive courses, custom research, thought leadership and live educational experiences at industry events across the country.