NEW YORK (September 10, 2019) — Adweek, the leading source of news and analysis covering the advertising and marketing industry, announced today the official launch of its new video series, I’m With the Brand. I’m With the Brand, hosted by Ian Wishingrad, features insightful interviews with the industry’s most daring entrepreneurs, focusing on the personal experiences and inspiring stories of what it took to build their brands.
Each bi-weekly, 8-minute episode features a rapid-fire series of questions with visionary entrepreneurs. The first episode premieres today and features Alexandra Fine, co-founder of Dame Products, where she talks about the challenges of selling women’s pleasure toys as well tips on what not to do when building your own brand. Upcoming episodes will feature renowned disruptors such as Ilir Sela, founder of Slice (set to release 9/24), Jane Prior, CMO of Vita Coco (set to release 10/8), Adam Lowry, co-founder of Method Products, Dani Beckerman, founder of Jars by Dani, Miki Agrawal, co-founder and former CEO of THINX and many more.
“From agency employee to agency owner, and now burgeoning start-up food entrepreneur, I’ve learned how much is involved in growing a brand and business,” says Ian Wishingrad, I’m With the Brand host. “I’m With the Brand gives people an inside look at how to create and grow a branded business in today’s marketplace.”
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Adweek is the leading source of news and insight serving the brand marketing ecosystem. First published in 1979, Adweek’s award-winning coverage reaches an engaged audience of more than 6 million professionals across platforms including print, digital, events, podcasts, newsletters, social media and mobile apps. As a touchstone of the advertising and marketing community, Adweek is an unparalleled resource for leaders across multiple industries who rely on its content to help them do their job better.