NEW YORK (March 7, 2019) — Adweek, the leading resource for the brand marketing and advertising community, today announced the launch of a new advisory committee under the Brandweek portfolio: the Gen ZEOs Council. This new committee comprises six of the industry’s most innovative and creative entrepreneurs from Generation Z, defined as people born between the mid-1990s and the early 2000s. This fast-growing class of business leaders are shaping the modern brand marketing ecosystem and paving the way for the future of the industry.
The members of the new Brandweek Gen ZEOs Council are:
- Aanikh Kler, Co-founder & COO of TruFan
- Andy McCune, Co-founder & COO of Unfold
- Drake Rehfeld, Founder & CEO of Demeanor
- Dylan Gambarella, Co-founder of Next Gen Summit
- Swish Goswani, Founder & CEO of TruFan
- Tiffany Zhong, Founder & CEO of Zebra IQ
The aim of the Gen ZEOs Council is to contribute a unique perspective to the discussion around the future of brands from the vantage point of younger marketers and entrepreneurs. Members will share best practices and insights with each other and with the Adweek audience. The content can be found under “Inside the Brand”on Adweek.com.
“We wanted to make sure we pulled forward the brilliance and best practices from the future leaders of our industry. By assembling this council, Adweek is in the unique position to do so for our community.” Said Danny Wright, Adweek’s Chief Brand Officer.
Redefining what it means to be a creator, innovator and business owner today, the Gen ZEOs Council members are committed to providing the Adweek and Brandweek community with insights and perspectives to successfully navigate the complex and constantly shifting landscape of today’s marketing and media world. Bringing these key voices to the forefront, Adweek recognizes the demand to synthesize a diversity of opinions and further its position as the premier voice in the marketplace.
“We are thrilled to have such a smart and talented group lending their expertise to this initiative,” said Nadine Dietz, Adweek’s Editor of Inside the Brand(formerly known as Marketer Moves).“Not only will their valuable insights be an asset to Adweek, their contributions and guidance will ensure that our content channels and events continue to resonate with the brand marketing community as it evolves to embrace up-and-coming leaders and younger voices with a fresh outlook on the industry.”
“I’m excited to be partnering with Adweek and joining its first-ever Gen ZEOs Council in paving the path forward for this next generation of entrepreneurs,” says Tiffany Zhong, Founder &
CEO of Zebra IQ. “It’s important to show Gen Z and future generations that age is just a number and taking action is what truly matters, especially when showcasing diverse opinions spanning age, gender, ethnicity and other key human attributes. I’m so lucky to be on a council with people I admire, and I’m stoked for what’s to come!”
Adweek is the leading source of news and insights serving the brand marketing ecosystem. First published in 1979, Adweek’s award-winning coverage reaches an engaged audience of more than six million professionals across platforms including print, digital, events, podcasts, newsletters, social media and mobile apps. As a touchstone of the advertising and marketing community, Adweek is an unparalleled resource for leaders across multiple industries who rely on its content to help them do their job better.