YouTuber Lilly Singh Has Built an Entire Career Around Her Positive, Uplifting POV on Life

For brands, our Digital Creator of the Year is a safe bet

Danielle Levitt

Lilly Singh gets millennials. Specifically, she gets 13.1 million YouTube subscribers to tune in for weekly comedic videos poking fun at everything from her relationship with a fictional pair of parents to dating and work.

This story first appeared in the March 20, 2017, issue of Adweek magazine. Click here to subscribe.
@laurenjohnson Lauren Johnson is a senior technology editor for Adweek, where she specializes in covering mobile, social platforms and emerging tech.