YouTube Trends of the Moment for Savvy Advertisers, October 2018

Holiday travel planning, morning and nighttime routines, Halloween

For brands, relevancy means tapping into modern culture. And modern culture unfolds daily on YouTube. In this sixth installment of “YouTube Trends of the Moment for Savvy Advertisers,” Earnest Pettie—a YouTube trends analyst who spots videos piquing viewers’ interests—shares three kinds of videos trending now and the insights they reveal.