YouTube Trends of the Moment for Savvy Advertisers, August 2018

#InMyFeelingsChallenge, BookTubeAThon, study with me

There were more than 100 million views of #InMyFeelingsChallenge videos in August YouTube

For brands, relevancy means tapping into modern culture. And modern culture unfolds daily on YouTube. In this fourth installment of “YouTube Trends of the Moment for Savvy Advertisers,” Earnest Pettie—a YouTube trends analyst who spots videos piquing viewers’ interests—shares three kinds of videos trending now and the insights they reveal.

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