YouTube Launches End Screens Feature for All Creators
The End Screens feature allows creators to add thumbnail overlays to the ends of their videos to encourage viewers to take specific actions.
YouTube announced its End Screens feature is now available to all creators. The feature allows creators to add thumbnail overlays to the ends of their videos to encourage viewers to take specific actions.
Creators can add these thumbnail overlays to the last 5-20 seconds of their videos. Thumbnails can encourage viewers to watch a creator’s other videos, subscribe to their channel, view collaborators’ channels and more. Thumbnails are viewable on mobile, as well as on desktop.
In a blog post, Muli Salem, product manager at YouTube, commented:
Currently, many creators use annotations, a desktop-only tool that allows you to add clickable links to your videos, to manually create end screens.
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