YouTube FameBit Is Now YouTube BrandConnect

The rebranded platform enables brand and creators to collaborate on branded content

YouTube BrandConnect is open to creators in the U.S. with at least 25,000 subscribers YouTube

YouTube’s FameBit branded content studio is now YouTube BrandConnect, which the Google-owned video site described as a platform where brands and creators can collaborate on branded content for its platform.

david.cohen@adweek.com David Cohen is editor of Adweek's Social Pro Daily.
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