YouTube Debuts YouChoose 2020 to Guide Viewers Through the Voting Process

Users can select the video they want to watch next

YouTube debuted YouChoose 2020, a series of interactive videos related to the 2020 U.S. election. The YouTube Originals series allows viewers to start with a single introductory video, and then watch separate videos focused on different elements of the voting process.

These extra videos have different YouTube meme themes (like cooking, dancing, and auto repair), but they all teach the same information about the election. For instance, after watching the introductory video, users can learn about the different steps in the voting process in a cooking video, learn how to register in a video about manicures, and so on.

YouTube

A second YouTube Originals series called Kid

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in