YouTube Brings Shopping Ads to Its Home Feed, Search Results for the Holiday Season

They were already available as cards either alongside or below videos

Mattress brand Nectar is using discovery ads with holiday-focused creative YouTube/Google

YouTube’s present to marketers comes in the form of its debut of shopping ads in its home feed and search results just in time for the holiday shopping season.

david.cohen@adweek.com David Cohen is editor of Adweek's Social Pro Daily.