WWTT? Lexington Tourism Office Uses 'Neigh-SMR' to Attract Visitors
Driving relevance means driving growth. Join global brands and industry thought leaders at Brandweek, Sept. 11–14 in Miami, for actionable takeaways to better your marketing. 50% off passes ends April 10.
Well, I’m not sure if you’ve had a true work-week until you find yourself with your headphones on at your desk, watching an ASMR (autonomous sensory meridian response) video featuring a horse for a tourism campaign when your boss stops by. Thankfully, most of my office knows I have a tendency to hunt down the fun and absurd marketing campaigns that are out there, and this one definitely counts.
VisitLEX, the tourism office of Lexington, Ky.,