With the Open Graph Protocol, Any URL Can Be Treated Just Like a Facebook Page


We are here at f8, where Facebook has announced its vision for the “Open Graph,” as well as a new set of plugins (widgets) designed to write to and read from the Graph on any website. Facebook’s Mark Kinsey and Austin Haugen just explained in more detail how publishers, brands, and media companies can use the Open Graph together with the Like plugin and other plugins to get more distribution and engagement across Facebook.

Essentially, by using markup tags specified in the Open Graph protocol, any website can register itself as a unique object in the Facebook ecosystem.

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