Why TGI Fridays Thinks of Itself as ‘a Technology Company That Sells Beer and Ribs’
The chain uses AI to create a better customer experience
Video: Josh Rios; Editor: Breana Mallamaci
Sherif Mityas, the chief experience officer of TGI Fridays, says technology is doing a lot for the casual dining chain. But one thing it won’t do: replace the restaurant’s world-renowned bartenders.
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