Why Snapchat Works to Drive Lead Generation in a Post-IDFA World

The social network remains a valuable marketing tool amid stricter privacy laws

The countdown to Brandweek is on! Join us, Sept. 12-16, to identify new growth opportunities, solve challenges and connect with power players. View the lineup and secure your pass.

Apple’s decision to terminate app tracking via its recently ended Identification For Advertisers (IDFA) has been a challenge for everyone working in mobile user acquisition.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in