Why Pinterest Wants You to Spend Less Time on Your Phone

Take a look at the brand’s Cannes activation

How can you keep pace with an accelerating marketing ecosystem? Join us at Brandweek Sept. 12–16 in Miami alongside leading CMOs, founders and change makers from GatoradeMarriottAlo YogaCampbell'sUncommon James and more. Book now.

CANNES, France—To maximize engagement and advertising revenue, digital players typically love to throw out big stats about how long people spend on their websites and apps. So, it’s a refreshing change—but not totally surprising—to hear Pinterest talk about getting you to close your phone and go live life IRL.

AW+

INDEPENDENCE DAY SALE

Subscribe today!

APPLY PROMO CODE "JULY20" AT CHECK OUT FOR 20% OFF

View Subscription Options

Already a member? Sign in