Why Instagram Is the Future of Mobile and Social Commerce

Instagram is a prime gateway for brands looking to provide a mobile shopping experience.

Instagram, now 400 million users strong, is being hailed as the next big engagement platform. Not only is organic reach still very much alive on the Facebook-owned visual network, studies indicate engagement on Instagram are is up to seven-times higher than on Twitter and Facebook. And as a mobile-first platform, Instagram is in a prime position to power the future of mobile and social commerce.