Adweek's annual #Brandweek summit will explore the ideas behind breakthrough successes, discuss solutions to pressing challenges and explore new opportunities in the Metaverse. Join leaders from Alo Yoga, Hyundai Motor America, Frito-Lay and more, Sept. 12–16 in Miami. Sign up early to save.
A bipartisan bill in Congress would assign the U.S. Securities and Exchange Commission with the task of determining what consumer data is worth; at least when it comes to Big Digital giants. So what’s my data worth?