What You Should Do About the SolarWinds Hack

Making sure you have a system to protect your information is a top priority

A data umbrella
There’s nothing you can do about the alleged Russian hackers and the SolarWinds debacle. That’s for others to deal with. Andrzej Wojcicki/Getty Images

Federal authorities are now convinced that Russia is behind a cyberattack that is so massive and so serious, that they either don’t want to go into details, or can’t. I’m not sure which is worse. The small amount of information available can be found on every major news site, so I won’t rehash it. Instead, I want to offer you a strategic approach to dealing with an immutable law of 21st century life, “There are only two kinds of companies: Those that have been hacked, and those that do not know they have been hacked.”

@shellypalmer Adweek opinion contributor Shelly Palmer is CEO of The Palmer Group, a strategic advisory, technology solutions and business development practice focused at the nexus of media and marketing with a special emphasis on machine learning and data-driven decision-making.