Watch the Sprite Slam Dunk Contest with Shaq, TNT, Philo

Having National Basketball Association superstar Shaquille O’Neal do play-by-play for TNT‘s and Philo‘s coverage of the Sprite Slam Dunk Contest Saturday at 8 p.m. ET, as part of the league’s All-Star Weekend in Los Angeles, was, well, a slam-dunk.

david.cohen@adweek.com David Cohen is editor of Adweek's Social Pro Daily.
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