Brandweek will feature live discussions with marketing pros at ULTA Beauty, Converse, UPS and more. Meet us in Miami Sept. 11–14 to boost your business and elevate your brand.
At the onset of the pandemic, it was unclear whether travelers would opt for the security of a major hospitality brand’s health and safety policies or roll the dice with a short-term rental platform where the host is responsible for changing the sheets.
But as 2020 winds down, it’s clear where travelers feel most comfortable as the short-term rental market has rebounded faster than the rest of the travel market.
“We were lucky,” said Peter Kern, president and CEO of Expedia Group, which owns Vrbo.