Vox Media Rolls Out New Data Marketplace to Compete With Upcoming Privacy Regulations

It's the first piece of tech following the merger with New York Media

Vox Media, as it continues to unify its brands with New York Media, wants to show the media industry that for all the talk about gloom and doom, there is opportunity.

Almost two months after the pair officially merged, the new media conglomerate is rolling out a new data set to potential clients with a suite of sites it wants to make attractive to media buyers, which it hopes will futureproof against changing cookie policies from browsers like Chrome and Firefox and the coming wave of privacy legislation.

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