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Among the highly scrutinized March fashion magazines, Condé Nast's Vogue is holding on to its usual first place, with 457 ad pages, up 4.5 percent from 2012. Archrival Time Inc.'s InStyle weighed in with 361 pages, a 4 percent increase over last year. At Hearst, Elle, as previously reported, came in third at 338 pages, up 6 percent.
As ad page numbers continue to roll in for the March issues, generally considered a harbinger for the magazine industry, the spring trend among fashion books looks generally positive for the second year in a row.