VitaminWater Launches Primetime Facebook Promotion
During the middle of this evening’s CBS coverage of the NCAA Tournament, Vitamin Water launched a promotion referencing their Facebook public profile. This is one of the first television promotions I’ve seen of a company promoting their Facebook public profile instead of their own website. Yes, media companies have been quick to adopt in terms of promoting their Facebook and Twitter profiles but many consumer brands have hesitated to do any promotion of their Facebook pages outside of Facebook.
I remember only a couple of years ago when MySpace links were ubiquitous within television commercials.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
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