Facebook Reduces Visibility of Feedback to News Feed Stories By Pages

News feed stories generated by official Pages no longer use text to represent the quantity of feedback received, and instead use counts next to small thumbs-up and speech bubble icons to denote how many people have Liked or commented on the story. The change significantly de-emphasizes conversations happening on Page stories. This may decrease Liking and commenting on Page stories and stunt Page growth.

Previously, content shared by a Page to the feed displayed feedback under the story on separates lines reading “[#] people like this” and “View all [#] comments”.

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