Customer Acquisition

The Art of the Virtual Pitch, Part 3: 4 Steps for a Successful Client Presentation

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By Rum Ekhtiar

If you studied up on Part 1 and Part 2 of my series on the virtual pitch, you’re ready to handle the actual client presentation. Here are the top four things to consider when you’re getting ready to put your virtual pitch in front of clients.

Assume Your Technology Will Fail

Even if your wifi is blazing fast, even if you’re an expert with your presentation platform, you have to assume that some element of your tech will fail.

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Headshot of Rum Ekhtiar

Rum Ekhtiar

Rum Ekhtiar, founder of Rum and Co, is focused on brand strategies that work, ideas that are creative, new businesses pitches that win, and teams who work toward a common goal. With over 20 years of experience, he's worked with companies like Novartis, Citi, MetLife, and others, helping them transform their business, their story, and their engagement model. In this blog, he'll advise marketers on ways to break through creative and strategic blocks, methods to navigate client relationships, and how to ultimately realize the full potential of their capabilities. Reach him at rum@rumandco.nyc and connect with him on LinkedIn.

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