Virtual Goods Summit: Zynga, Disney's Playdom and Crowdstar Envision A Much Bigger Pie


Three leaders of social gaming from Playdom, Crowdstar and Zynga discussed a series of topics related to the fast growing virtual goods market and International opportunities.

Christa discussed that it’s not trivial to add a social layer to a traditional game, as obvious by looking at Civilization, an extremely popular PC game that has been ported to Facebook with moderate success.  Playdom’s game Wonderhill tried to simplify the experience and give players a player-vs-player (PVP) option, and people seemed to enjoy it.

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