Video, Snapchat, Data Narratives: Here’s Where Social is Trending for 2016

Spredfast noted that businesses can look to sports leagues and teams to lead the way when it comes to embracing a cross-platform approach.

If Snapchat and video are still scary for you and your brand, you’re probably going to struggle in 2016. A wide-ranging study by Spredfast shows how taking a Facebook-and-Twitter-only approach to social is outdated, and that new and emerging tools could be a great fit for your business.