Vevo Celebrates 10 Years of Music Videos

The platform is averaging over 800 million daily views

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The music video no longer dominates MTV, but it is alive and well on premium platform Vevo, which is celebrating its 10-year anniversary this year.

Vevo is home to over 400,000 official music videos, along with exclusive original series and performance content. The platform has seen daily views skyrocket more than 300% over the past five years, currently averaging over 800 million, with that figure approaching 1 billion on Saturdays and Sundays.

It was founded June 16, 2009, as a joint venture between major record labels Universal Music Group, Sony Music Entertainment and EMI.



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