Verizon, Snap Team Up on the First Ever 5G Landmarker Lens

A 3D Bitmoji of Black Pumas’ Eric Burton ‘performs’ in front of the New York Public Library

Flora and fauna explode from the sidewalks of Fifth Avenue Verizon/Snap Inc.

Verizon agreed to become Snap Inc.’s official 5G innovation partner last November, and the latest initiative to come out of this union is a landmarker lens with several firsts. David Cohen is editor of Adweek's Social Pro Daily.