Verizon reached an agreement to become the official 5G innovation partner to Snapchat parent Snap Inc.
The two companies said in a release that the partnership will combine Verizon’s 5G Ultra Wideband wireless technology with Snapchat’s plethora of augmented reality and visual features, and the messaging application’s content experiences.
As part of the partnership, Snap will develop new 5G AR features and experiences at Verizon’s 5G Labs, including new ways for people to experience live events via Snapchat.
The two companies will look at ways to bolster Snap’s landmarker technology, which enables location-based entertainment experiences, and its portal lenses, which can be used to create AR-driven content such as bringing fans backstage at a concert or providing unique in-stadium experiences at sporting events.
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