How Social Media Can Help You Find the Right Market for Your Mobile App

You'll need a clear understanding of your audience


In case you were too busy staring at the screen of your iPhone to notice, mobile internet usage has surpassed the total amount of time spent online on desktops; 71 percent of all internet minutes in the U.S. are now spent browsing from a mobile device. And of that total internet share, a whopping 30 percent of all activity is dedicated to social media.

So, if you haven’t thought about dedicating more of your marketing spend to mobile, it’s about time you did.

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