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Uber's war against New York City Mayor Bill de Blasio escalated today with a large masthead ad on The New York Times' homepage calling out the politician's proposal to limit the number of city licenses available for drivers.
The ad's copy references a Times opinion piece last week about why de Blasio's legislation is "a bad idea." Another Uber ad on The New York Times' website today claims that the mayor's proposed idea is more about politics than policy.